There are two avenues for Private Label, either your company:
1- offers its products to others to sell under their Private Label, or
2- contracts other manufacturers to purchase their products under your Private Label
The top e-commerce brands (that rake in 8-figures) aren’t drop-shipping generic junk. They’re using private label products as the cornerstone of a brand marketing machine.
PRIVATE LABEL DEFINITIONS
White Label is when you take someone else’s product and put your name on it. You are directly selling a product that is developed, controlled and serviced by someone else.
Private Label is when you contract with a manufacturer to produce a product to your specifications.. This results in the highest possible profit margin, because you are only paying someone else for manufacturing.
Wholesale is when you contract with a supplier to purchase goods from another brand. You are simply reselling the products that you’ve purchased in bulk. It is clear to everyone involved that you are simply a middle-man in the transaction.
If you are offering your products for private label, we will:
- help you to choose the right product/s to be offered for private label,
- source buyers,
- contract buyers.
If you are looking for a product or service to include it to your range under your own label, we will:
- source a niche product,
- market research on the product market share and if its growing or retracting,
- identify competitors,
- identify the products that will sell & complement your range,
- find a reliable manufacturer,
- labels regulations,
- delivery & shipping